For two decades, Ambient Lounge® and Moonlight Cinema have shared a vision: to make the simple act of watching a movie into a luxurious outdoor experience. What began as a creative collaboration has grown into one of Australia’s most iconic summer traditions — a place where comfort meets culture, and where movie lovers gather under open skies to create memories that feel both cinematic and deeply personal.
At the heart of this experience are the signature Ambient Lounge® bean bags — the modern, ultra-comfortable loungers you see generously scattered across the lawns in every Moonlight Cinema location. Designed for premium comfort, built for outdoor durability, and styled to complement the natural surroundings, these loungers have defined the Moonlight experience for millions of guests over the past 20 years.
The Design Behind the Experience
Ambient Lounge® was founded on one belief: great design should make you feel something. It should support, embrace, and invite you to stay a little longer. That philosophy is woven into every piece we create — and it's exactly why Moonlight Cinema chose us as their comfort partner two decades ago.
Our team supplies the custom-branded Moonlight Cinema bean bags used across all major Australian cities. These aren’t ordinary bean bags. They’re engineered for:
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Ergonomic support throughout long movie sessions
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Weather-resistant fabric suitable for warm evenings and unpredictable outdoor climates
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Low-maintenance durability, perfect for nightly screenings all summer long
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A premium aesthetic that elevates the entire venue
Every season, we refresh, restock, and redesign elements to ensure Moonlight guests enjoy the highest standard of comfort. Whether it's a romantic date, a family outing, or a night out with friends, these loungers are the quiet heroes that turn a simple screening into a full-body relaxation ritual.
A Partnership Rooted in Lifestyle
Our partnership with Moonlight Cinema is more than a supply agreement — it’s a shared ethos. We both believe that comfort and connection create the best moments. Moonlight champions the joy of being outdoors. We champion the power of great design to support moments of joy. Together, we’ve shaped an atmosphere that feels effortlessly indulgent.
Over the years, our relationship has grown into a seamless collaboration:
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We design and supply the showpiece seating that defines the venue.
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Moonlight curates the films, ambience, and magic of the night.
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Guests bring the laughter, the excitement, the memories made under the stars.
This harmony is why the experience feels so cohesive — people don’t just watch a movie at Moonlight Cinema; they sink into it.
Movie Nights, Reimagined
There’s something irreplaceable about watching a film outdoors. As the sun sets, the sky shifts into pastels, the city hum fades, and anticipation builds. Guests settle into Ambient Lounge® loungers — soft, supportive, and inviting. The screen lights up. A breeze flows over the lawn. A collective atmosphere emerges: relaxed, warm, communal.
Our loungers are intentionally crafted to enhance exactly this kind of moment. They strike the perfect balance of casual luxury — comfortable enough to melt into, stylish enough to feel like part of a designer space.
From families with kids, to couples stretching out under blankets, to groups of friends snapping photos on their bean bags before the movie begins — the Ambient Lounge® seating becomes a central part of the ritual.
Why This Partnership Matters
Twenty years of partnership represents trust, innovation, and the shared goal of shaping remarkable experiences. Moonlight Cinema isn’t just an event; it’s a cultural marker of Australian summer — and Ambient Lounge® is proud to be woven into nearly every audience member’s memory of it.
We’ve grown together. Innovated together. Adapted to trends, weather, crowds, and climates together. And through it all, one thing remains constant: our commitment to creating comfort that elevates life’s best moments.
Looking Forward
As Moonlight Cinema continues to expand and evolve, Ambient Lounge® will be right there — designing new forms, refreshing collections, and pushing the boundaries of outdoor comfort. Because we believe movie lovers deserve more than a seat. They deserve an experience.
And after 20 years of laughter, sunsets, blockbuster premieres, and bean-bag-filled lawns… we’re just getting started.
A Branded Experience That Becomes Part of the Story
When businesses approach us for partnerships, they’re not just looking for furniture. They’re looking for identity — for the kind of brand presence that doesn’t shout, but whispers confidently through design, experience, and memory.
And that’s exactly what Ambient Lounge® brought to Moonlight Cinema twenty years ago.
In the early seasons of outdoor cinema, seating was simple, functional, temporary. But Moonlight wanted something more — something that blended seamlessly into nature, elevated comfort, and reflected a premium lifestyle. They didn’t want an accessory to their brand; they wanted an extension of it.
We didn’t just deliver bean bags.
We delivered an atmosphere.
Our custom-branded loungers became a recognizable symbol of the Moonlight experience — a quietly iconic element photographed, shared, remembered, and associated with Australian summer culture. Today, people don’t just think of Moonlight Cinema and recall the movies. They recall the comfort, the feeling, the lounging, the way the night seemed to last just a little longer because they felt so at ease.
This is what a branded partnership with Ambient Lounge® creates:
An experience that melts into the memory of your customers, making your event or venue unforgettable without needing a single word spoken.
For Businesses Wanting to Partner With Us, Here’s What We Bring
1. A Premium, Custom-Branded Touchpoint
Every piece we design can carry your brand gracefully — not as loud logos, but as a refined lifestyle statement. When your guests sit, relax, and unwind, they connect that comfort directly to you.
2. Elevated Customer Experience
Our products don’t just fill space; they transform it. Whether it’s a cinema lawn, a corporate event, a resort, a festival, or a luxury activation, Ambient Lounge® creates immersive comfort zones that become the heart of the experience.
3. Durability and Reliability
Partners choose us because our loungers perform night after night, season after season. They hold their form, protect against weather, stay beautiful, and withstand thousands of guests. Your investment becomes a long-term asset, not a temporary setup.
4. Seamless, End-to-End Support
We work closely with partners to design, deliver, and maintain seating that aligns with their brand goals. Moonlight Cinema trusts us because we show up — every year, every season, with consistency and innovation.
5. Moments That Amplify Your Brand
When you give people comfort, they stay longer. They enjoy more. They take photos. They share. They talk.
Your brand becomes part of the experience they relive and retell.
The Power of a Branded Comfort Experience
Imagine thousands of people settling into your branded loungers under the stars.
Imagine your seating becoming a visual icon across social media posts, promotional photos, and summer memories.
Imagine guests saying, “We love this event — and these seats!”
That’s the kind of intangible value that shapes brand perception.
Moonlight Cinema understood this early. And today, two decades later, that partnership continues to define the gold standard for outdoor cinematic comfort.
When you partner with Ambient Lounge®, you're not just outfitting a space — you're designing a feeling. A moment. A story your customers will carry with them.
And that, more than anything, is what a truly powerful brand experience is made of.
Moonlight Cinema runs in various locations on set dates. See their website for the full schedule.
